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Ikio
Project type
Spatial Design | User Experience
Date
2017
Reimagining Edible Insects
IKI-O is a brand that revolves around promoting the idea of Entomophagy – eating
insects – which is commonly viewed as exotic and unpleasant. IKI-O hopes to
rebrand the image of insects as something desirable and possibly a staple food,
through the use of an abstraction process – made more effective and efficient with
digital technology. The process removes the obvious connection with insects to
create a new and enhanced food experience.
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